Bolivian Snack Brand Cassavida Eyes $500K Revenue

What started as a pandemic passion project has blossomed into a lucrative business venture. Brother-sister entrepreneurs Carlos and Christina Schenstrom launched Cassavida, a Bolivian snack brand, in 2021 as a side hustle during lockdowns. Today, the siblings are celebrating remarkable growth and eyeing half a million dollars in revenue for 2026.

From Pandemic Dream to Retail Success

The Schenstrom siblings, aged 47 and 42 respectively, revived their “old dreams” during the challenging pandemic period. Carlos, who divides his time between Miami, Florida, and Santa Cruz, Bolivia, works alongside his sister to develop and expand the brand. Their dedication has paid dividends, with the company currently tracking $150,000 in revenue for 2025. The entrepreneurial couple credits their success to authenticity and a commitment to quality Bolivian snacks that resonate with consumers.

Major Growth Milestones and Market Expansion

The business reached a turning point in mid-2025 with a strategic rebrand that repositioned Cassavida for broader market appeal. This transformation opened doors to major retail partnerships, including placement in Sprouts grocery stores—a significant achievement for an emerging snack brand. With expanded distribution and refined marketing strategies, the entrepreneurs project $500,000 in revenue for 2026, representing substantial growth from their current trajectory.

The Schenstrom siblings’ journey exemplifies how pandemic-era side hustles can evolve into genuinely rewarding enterprises. Their story demonstrates that combining cultural authenticity with sound business strategy creates compelling consumer products that achieve measurable success in competitive retail markets.