Namma Yatri Launches in Chennai: Key Points You Need to Know

Namma Yatri, an open-source auto-hailing app, has expanded its services to Chennai through a partnership with the government-backed Open Network for Digital Commerce (ONDC).

Expansion and Presence:

• Namma Yatri recently launched in Delhi and already operates in Bengaluru, Mysuru, Tumakuru, Kochi, and Kolkata.
• Aiming to onboard over 1 lakh drivers in Chennai within the next six months, with 10,000 drivers already registered.

Zero-Commission Model:

• In contrast to commission-based models like Ola and Uber, Namma Yatri operates on a zero-commission model.
• Focused on empowering drivers with higher earnings and autonomy.

Localization and Customization:

• Customized the driver app in Tamil to cater specifically to the local demographic.
• Enhancing the user booking experience for prominent Chennai locations, including Valluvar Kottam, Arignar Anna Zoological Park, Birla Planetarium, etc.

Future Expansion Plans:

• Preparing for a launch in Hyderabad.
• Initiatives like ‘Purple Rides’ introduced for customers with disabilities.

Current Platform Statistics:

• Namma Yatri currently has 1.8 lakh drivers and more than 45 lakh riders on its platform.

Unique Features and Approach:

• The platform’s zero-commission model has been well-received, enabling drivers to earn over Rs 360 crore without any commission.
• Focus on customization and localization for a tailored experience in each city.