When The Air Traffic Stops, Their Business Stops, But Not For Long Terminal Is Available For Them.

When the passengers returning to the airport in large numbers, many turning to Noson, a San Francisco-based company that uses software to help fill airport parking spaces.

Founder Patrick Murray, 33, teamed up with industry veteran Brett Harwood, chairman of Welcome Parking and founder and head of Park Equity, in 2016 to build on the bulk of the US parking industry’s revenue – essentially ignoring the idea of ​​dynamic online pricing.

In March 2016, they started building Noson, making parking at or near the airport at an affordable price based on a model similar to Priceline or Hotwire. Consumers and business travelers can order online. They don’t know exactly which parking lot they will park, but if they are further away, a shuttle to and from the terminal is available for them.

Murray knew he had to find a new way to get out of the pandemic. So he started reaching the parking lot himself to see how they could join. When consumers begin planning trips again in the spring of 2021, they can reach out to the previously elusive national parking provider to see if the technology can drive new business from leisure and leisure travelers.

“There are facilities that are empty,” he said. “We send them 10,000 subscribers per month.” As a result of these applications, the company has worked with parking providers at 56 airports across the country, and revenues have declined with the resumption of business and entertainment travel. “We have hockey stick growth,” he said.

Even though Murray’s business is booming, many others are still trying to recover from the pandemic. Here are three strategies he used during the downturn that positioned Noson for success once average trading resumed.