Nvidia supports the Microsoft-Activision merger following the Xbox deal to add games to the cloud service
Others used the company’s prior policy on flexible work as an excuse to relocate outside of major cities in search of more cheap housing, but they are now worry about their commute.
After the chipmaker reportedly voiced opposition to a significant Microsoft gaming agreement, Microsoft announced on Tuesday that it will bring its Xbox PC games to Nvidia’s cloud gaming service.
The statement follows Microsoft President Brad Smith’s Tuesday meeting with representatives of the European Union in an effort to persuade them that the company’s proposed $69 billion acquisition of Activision Blizzard will be beneficial for competition. Microsoft is extending the olive branch in an effort to prevent the acquisition from being block also grow its gaming business. Which accounts for 9% of its overall income. Even though Microsoft’s Xbox console sales are declining, the company has been using its cash reserves to increase the number of titles that can be purchase and play through its cloud data centres.
At a press conference, Microsoft President Brad Smith announced that starting immediately. Its Xbox titles will be accessible on Nvidia’s GeForce Now cloud gaming service. According to Smith, all Activision Blizzard games will be available on GeForce Now if the Activision transaction is finalised. For regulatory reasons, Nvidia is now on board with Microsoft’s impending deal. The two firms said in a joint statement announcing their 10-year agreement.
According to a January Bloomberg story, Nvidia complained about the Activision deal to the American Federal Trade Commission.
According to Jeff Fisher, senior vice president for GeForce at Nvidia, “the incredibly expansive library of Xbox first party games combine with GeForce. Now’s high-performance streaming capabilities will propel cloud gaming into a mainstream offering. That appeals to gamers at all levels of interest and experience. More of the most well-known games in the world will now be easily accessible from the cloud with just one click. Making them playable by millions more gamers thanks to this collaboration. In January 2022, Microsoft suggested buying Activision Blizzard, but since then, regulators in the United States, the European Union, and the United Kingdom have objected.
According to Smith at the press conference, the Nvidia agreement is significant because “now we’re addressing the complete range of problems. That have been raised by regulators as topics of not just interest but in some instances concern.”