The real estate market, especially during the pandemic, posed challenges for investors seeking profitable returns, prompting four friends to address the issue firsthand.
Dissatisfied with their investments in the Delhi/NCR area yielding less than 2% returns, they identified a gap in the real estate investment landscape, leading to the inception of Equity Address.
Founders’ Vision and Mission
Mohit Gupta, Abhishek Madhukar, Puneet Gupta, and Aashish Raj founded Equity Address in 2021 with a mission to democratize ownership of luxury vacation homes. Their platform offers fractional ownership options, enabling investors to purchase properties ranging from 2 BHK apartments to 4 BHK private pool villas, starting from Rs 17 lakh.
Innovative Approach to Fractional Ownership
Equity Address introduces a novel approach to fractional ownership by tokenizing ownership of premium vacation properties. This model reduces the financial barrier to entry for investors while providing rent-free holidays and potential rental income. The platform simplifies the investment process, handling paperwork, asset valuation, and title reports, making luxury real estate accessible to a broader audience.
Comprehensive Services and Revenue Model
Equity Address specializes in handling all aspects of the investment and charges a platform fee for fractional ownership purchase and resale, alongside earning management revenue from rental generation. The startup’s portfolio includes a variety of properties, and it has launched Venya, a hospitality platform that curates premium holiday properties for short-term rentals.
Promising Growth and Expansion Plans
Despite being bootstrapped with an initial investment of $100K, Equity Address has generated $200K in revenue and plans to increase this figure in the coming year. The company aims to expand its portfolio of vacation homes, attract more investors, and secure additional funding for growth and expansion within India and internationally.
Redefining Vacation Home Ownership
Through its initiatives, including the launch of a Luxury Residence Fund and expansion into international markets, Equity Address seeks to redefine vacation home ownership and investment. By making luxury real estate more accessible and profitable for a wider audience, the company aims to transform the landscape of real estate investment.