As social media has grown it has given many proficient. Those who may additionally have no longer been found by way of mainstream media an opportunity to show off themselves.
This has stretched to the song industry wherein you’ve got seen many artists launching their own album without the conventional record label or distribution deal. These days getting a track out there is approximately having the proper track and being relevant, largely on social media.
Two entrepreneurs who have realised this and feature launched their very own impartial report label sponsored via sony tune called weareblk are anthony ‘antz’ robb and abdi abdille.
Antz were given into the sector of social media while at school. There was a buzz in his school rooms about who could get the maximum followers on a profile. He didn’t have a phone at the time so he borrowed his friend’s phone and decided to participate with the goal of getting to 10k followers setting up a channel known as ‘i’m just bait’.
His initial idea changed into a ‘shoutout for shoutout’ web page, basically a social media page where you share other people’s content material and they share yours in go back. Even as this preliminary idea became doing well in the future he decided to post a number of the funny videos that he enjoyed looking on-line.
These comedic posts began to advantage large traction he very quickly reached his 10k goal.
He continued to put up comedic films then ventured into posting tune motion pictures and the growth of the channel continued. Matters changed while commenced receiving gives from brands for paid partnerships.
A in particular beneficial partnership with uber led him to understand that he should turn jogging his channel into a complete time task. Working at sainsbury’s at the time he cease his process rapidly after and determined to commit to building ‘i’m just bait’ complete time.