In an unexpected turn of events, 444, a startup previously met with skepticism for its ‘smart’ pepper spray device at CES, has secured a significant partnership with Mace, a leading name in self-defense sprays.
The agreement involves jointly developing a GPS and Bluetooth-enabled smart pepper spray that sends the user’s current location to emergency contacts when deployed. Reflecting on their journey since CES the previous year, 444’s co-founder, Logan Nash, shared their progress, highlighting the positive response from the self-defense industry and the subsequent partnership with Mace. The pre-production samples showcased at CES indicate a sleek and aesthetically appealing design, ready to enter production in the coming months.
“444 Surprises at CES with Partnership and Innovation in Smart Pepper Spray”
Returning to CES with unexpected progress, 444, a startup focusing on a ‘smart’ pepper spray device, has announced a partnership with Mace, a major player in self-defense products. The collaboration aims to develop a GPS and Bluetooth-enabled smart pepper spray that can relay the user’s location to emergency contacts upon deployment. Logan Nash, co-founder of 444, emphasizes the user-centric design, longevity with replaceable canisters, and the product’s appeal, addressing consumer preferences discovered through customer discovery. The innovative smart pepper spray, priced between $75-100, challenges traditional single-use devices.
“444’s Smart Pepper Spray: From Skepticism to CES Success with Mace Partnership”
444, a startup previously met with skepticism for its ‘smart’ pepper spray, makes a surprising comeback at CES by announcing a strategic partnership with Mace. The partnership involves co-developing a GPS and Bluetooth-enabled smart pepper spray that enhances user safety. Reflecting on their CES journey, co-founder Logan Nash shares the positive response garnered, leading to the partnership with Mace. The pre-production samples displayed showcase a well-designed and durable product set to enter production in the coming months, signaling a remarkable turnaround for 444.
“From Doubts to Deals: 444’s Smart Pepper Spray Lands Mace Partnership at CES”
444, the startup that raised eyebrows with its ‘smart’ pepper spray device, has defied doubts by securing a significant partnership with Mace, a prominent name in self-defense solutions, at CES. The collaboration focuses on jointly developing a GPS and Bluetooth-enabled smart pepper spray that ensures user safety by transmitting location data to emergency contacts upon activation. Logan Nash, co-founder of 444, acknowledges the journey from skepticism to success, highlighting the positive industry response and the strong relationship built with Mace. The showcased pre-production samples reveal a well-crafted and user-friendly design, poised for production in the coming months.